Scope of work

Logo and Label Design


Gunlock is an extension of the Moonshine Ridge brand. It was important to the owners that the label feel similarly to their flagship brand, but they wanted to introduce a fresh new look. Gunlock Vodka is made with pride in small batches and truly is handcrafted. We wanted the label to connect the past with the present to represent the seven-hundred-year-old tradition of distilling vodka. We used custom hand lettering to interact playfully with the description of the product and used woodcut illustrations to capture the nostalgia of the craftsmanship that goes into creating vodka in small batches.